#DiorRob – 8.3 million+ YouTube Hits
September 16, 2013 Maria 4 comments
Categories : Dior , Video Interviews

I know people are saying – let’s see the sales figures before they consider this a success, but there’s no denying that Dior would be more than happy with the number of views of all 4 videos – just look at the others in their account and then tell me there wouldn’t be a smile on their face.   Also, I’ve had people comment to me who are not in the fandom and have stumbled across it – and their responses were positive.  So there is that too.

 

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DiorYouTube

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4 comments on “#DiorRob – 8.3 million+ YouTube Hits”

    Jules

    • September 16, 2013 at 7:48 am

    Agree Maria, this is absolutely wonderful and surely can’t fail to make those in the know at Dior smile, at the very least.

    Happiness is *press play* at the Dior channel 🙂

    Michelle

    • September 16, 2013 at 8:12 am

    Absolutely, Dior would have to have a smile on their face at these amazing numbers. Just FANTASTIC! Thanks for the update Maria.

    *skips over to the Dior Channel* 😀

    Sue

    • September 16, 2013 at 10:39 am

    LOL @Jules re “Happiness is *press play* at the Dior channel.” You got THAT right!

    Agree @Maria. It’s just a classy ad that rightly deserves it’s own success.

    carmel

    • September 16, 2013 at 10:43 pm

    I think most people in Marketing would agree a campaign isn’t just about sales. It is about brand awareness. That is often hard to quantify or value. Not with Dior Rob. You can bet this has been a triumph already.
    Having said that, I hope the sales are awesome too. I wish Dior everything. They have been so good to us

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